From sandy beaches to exciting adventures to vibrant heritage, Goa has much to offer visitors to the state. In addition to all this, Goa Tourism added another feather to its cap.
At the Outbound Travel Mart, OTM 2024, held at Mumbai recently, Goa Tourism stood out by showcasing the state’s pioneering role as the first to launch Regenerative Tourism in the country.
Goa Tourism’s pavillion at Asia’s premier travel trade show, OTM 2024, highlighted the state’s diverse initiatives that focus on promoting responsible tourism practices.
The set up depicted Goa’s dedication towards sustainable development through the approach marked under Regenerative Tourism principles.
Ekadasha Teertha Yatra, the new Homestay Policy, Caravan Policy, initiatives aimed at promoting heritage preservation, celebrating vibrant festivals, immersing visitors in the rich local culture were some of the highlights showcased at the pavillion.
Other offerings included thrilling adventure opportunities and provision of world-class MICE (Meetings, Incentives, Conferences and Exhibitions) facilities in Goa.
In addition to focusing on existing initiatives, Goa Tourism highlighted the launch of new tourism services, designed to cater to diverse traveller interests.
All of these are aimed at providing visitors with unique and memorable experiences while also promoting sustainable practices. GTDC hotels and services were also promoted during the exhibition.
"Our participation in OTM 2024 was an exceptional opportunity to showcase not only our commitment to regenerative tourism, but also the exciting new initiatives and services we have to offer," stated Director of Goa’s Department of Tourism, Suneel Anchipaka.
"Through innovative approaches, like the Ekadasha Teertha campaign, and the introduction of new tourism services and policies, we are further cementing Goa's position as a premier travel destination that prioritises sustainability and visitor satisfaction," he added.
The event was also a platform to encourage discussions and collaborations, thus strengthening partnerships with stakeholders and reaffirming Goa’s status as a leader in sustainable tourism practices.
As the state continues to evolve its tourism offerings and initiatives, it remains dedicated to preserving and enhancing its natural and cultural wealth for future generations to enjoy.