Indian Hotels Company (IHCL), Goa’s largest hospitality operator and leader in the tourism sector, rings in the festive cheer with a greater purpose of giving back to society this holiday season.
Under Paathya, IHCL’s framework of sustainability and social impact measures, various initiatives have been implemented at the hotels to give guests a truly Goan holiday experience, which will benefit the local community and aid in preserving Goa’s rich heritage.
In the true spirit of the festive season, guests and associates will engage in meaningful actions of touching someone’s life in an impactful manner.
Speaking about the initiative, Vincent Ramos, Senior Vice President – Goa for IHCL, said, “Inclusion and business responsibility is embedded in our DNA. Taking ahead IHCL’s over-a-century-old legacy, we strive for the local communities to share in the benefits of our presence by serving the needs of the underprivileged communities and leaving a positive impact towards reshaping our common future for a better tomorrow. In the merriment of the festive season, we are delighted to extend an opportunity to our guests and associates to make a difference.”
Carecations, a series of curated travel itineraries by IHCL, will help guests volunteer and support local communities on their travels.
From learning about Azulejos, once an almost forgotten art of hand-painted ceramic tiles; to discovering another side of Goa in the hinterlands; to revisiting Goa’s legendary past with the fado, the iconic music genre introduced to Goa by the Portuguese – the holiday itineraries and activities enable direct interaction between guests and the beneficiaries, allowing both to discover a rich bank of knowledge and stories.
In line with the ethos and values of the Tata Group; IHCL, Goa has also collaborated with various social welfare groups and philanthropic bodies across the state to amplify their reach in the community.
The hotels will be showcasing traditional Goan Christmas sweets prepared by local women as part of the festive gift hamper collection. Moreover, the annual cake-mixing ceremonies held at the hotels witnessed the use of locally procured fruits, nuts, spices and spirits.
Over 2000 employees of IHCL, Goa will be participating in various donation drives and other social work in the service of the community throughout the festive season.