TIME FOR FASHION: Indian Beach Fashion Week is that dose of entertainment Goa awaits eagerly. Photo: ibfwgoa.com
Lifestyle

IBFW Goa: Where timeless style meets coastal chic

The 10th edition of India Beach Fashion Week promises to be a spectacular showcase of fashion and innovation with Timex as title sponsor

GT Digital

Designers will be the cynosure of all eyes, celebrities occupying the front rows, and the who's who of fashion industry sharing their insights. The 10th edition of the Indian Beach Fashion Week is that dose of entertainment Goa awaits eagerly, more so to see the brimming innovation and elegance it brings.

This season, the State has experienced a multitude of events, leaving event managers with no time to rest. At the Taj Holiday Village Resort and Spa in Candolim, on Sunday, event planners and managers were busy organising everything to ensure the event, like every time, runs flawlessly, for two days - March 18 and 19.

This year, IBFW, which is among the top fashion events, and one of the most anticipated in the country, joins hands with global and iconic watch brand, Timex, the title sponsor of the event that promises some of the finest beach couture and fashion trends scaling over two days.

The Timex collaboration will showcase the diverse range of fashion watches offered by the brand.

With the onset of summer, witness the newest styles in swimwear, resort attire and accessories come alive as models walk the ramp, personifying the style and grace of each collection, set against the breathtaking backdrop of the Arabian Sea.

The fashion week is expected to be an extravaganza celebrating trends in fashion with designers like Pria Kataria, Samant Chauhan, Rohit Gandhi and Rahul Khanna presenting their eye-catching new collections.

“We're excited to team up with India Beach Fashion Week as the title sponsor,” MD Timex India, Deepak Chhabra shared. "Timex has had a long relationship with India Beach Fashion Week, and with each passing year, the partnership only grows stronger, and younger, based on the foundation of style, self-expression, and the spirit of innovation."

"As a brand that thrives on fashion and innovation, we are pleased to keep this momentum on and are committed to supporting the fashion industry, and providing a platform for talented designers to showcase their work," he added.

Timex Watches, as the title sponsor this year, is at the heart of all the stylish fashion shows with beachside vibes and infectious energy. The Timex collaboration will showcase the diverse range of fashion watches offered by the brand.

The key collections set to steal the spotlight are Timex Malibu, watches inspired by beaches, and Fria the elegant statement watches, amongst others.

IBFW Showcase is amongst the top two fashion platforms in the country targeting the youth segment.

Founder of IBFW, Pallav Ojha, expressed his excitement about the partnership with Timex, stating, "As we step into season 10 of India Beach Fashion Week Showcase, we're thrilled to have a strong partner in Timex India, a brand synonymous with timeless style and innovation."

"We started this journey together in the last season, and we aim to redefine beach fashion, blending sophistication with the spirit of adventure going forward. The 10th year showcase has an eclectic mix of style, panache and designers," he shared.

Attendees will get a thrilling opportunity to witness the newest styles in beachwear and accessories at runway presentations, designer displays, and exclusive pop-up stores, along with the latest collection of Timex watches.

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